Idea and Inspiration
I have created a simple and aesthetic logo for my blog about eating fruits and vegetables. The design was inspired by a stock image I found online as well as the tutorial 5 we worked on from a previous assignment. I followed a lot of the same elements that was taught I that tutorial, and added effects to better match the design I was going for. The colors that I picked out seem to be more of a warm and happy feel versus a cold look.
Design Process
The design process took me quite a long time. A lot of the edits that I had to make were focused more on the little details such as corners and scaling pieces to fit together seamlessly. As mentioned before, I used a stock image of a basket of fruit and vegetables to help give inspiration for the image. That took up most of the time spent working on this project. I also thought that having the name of the blog in plain sight helps viewers establish that this is the logo for this site. I wanted each element to mesh well together, so the goal was to make every inch of the visual to feel equally important. I made sure to not focus too much of the visual attention in a specific place. I began by creating the basket of fruit and vegetables in the middle. that took me quite some time as it has a lot of small details and round edges to consider. I think worked on the outside part of the logo, and that part took the shortest amount of time. Also, filling in certain spaces with a fill color took some trial and error to accomplish the look.
Technical Detail
The program that I used to create this logo was through adobe illustrator. The following are tools that were used for this project: the selection tool, the direct selection tool, the ellipse tool, the pen tool, the scissors tool, the shape builder tool, the text on path tool, as well as making adjustments in the properties tab. Throughout constructing this project, there were numerous problems that came up. Most of the problems were due to missing an essential step, such as adding a fill color/stroke color.
Sources and Materials
https://www.istockphoto.com/vector/vegetable-basket-gm1485073657-511144581